17 Best Shoes Affiliate Programs (Big Commissions!)

Shoes are a bare necessity; Everyone needs a pair or two. Yet, for many people, they are much more than that.

Shoes are an obsession, an enhancement, a fashion statement, and even a calling for many. There are connoisseurs, collectors, enthusiasts, and fiends to please out there.

Whether you are a creator in the fitness, fashion, or entertainment niche, or simply looking to monetize something tangible and solid, there is something for you here.

With billions of dollars worth of shoes being sold every year, why not get in on some of the action?

So to save you some time and energy, here are the best shoe affiliate programs currently out there, all in one place!

Best Affiliate Programs For Shoes

1. Finish Line Affiliate Program
2.  BARKER Shoes Affiliate Program
3.  Maven Safety Shoes Affiliate Program
4.  Xero Shoes Affiliate Program
5.  Shoes for Crews Affiliate Program
6.  Lems Shoes Affiliate Program
7.  TOMS Affiliate Program (Rakuten)
8.  Clarks USA Affiliate Program 
9.  On Running Affiliate Program
10.  Saucony Affiliate Program
11.  Vans.com Affiliate Program
12.  New Balance Affiliate Program
13.  Vasque Affiliate Program
14.  Zappos.com Affiliate Program
15.  PUMA Affiliate Program
16.  Chamaripa Shoes Affiliate Program
17.  Dream Pair Shoes Affiliate Program

1. Finish Line Affiliate Program

Finish Line’s brand lies in the most profitable sweet spot of the shoe industry: between style and sports. Here, you find both fashion and function.

This includes all your Nikes, Adidas, Vans, Jordans, and Reeboks from over six hundred and forty Finish Line stores across America. They also deal in clothes, accessories, and sports equipment. 

For the affiliate program, they provide banners of their catalog, with highlighted best sellers, and marketing copy. 

Commissions are offered on sales, and the rates vary based on brand and product.

Affiliates are valued for these 3 qualities: Relevancy, Passion, and Integrity. If that resonates with you, it might be a good fit.

Find out the exact commission rates by signing up for the program through the link below.

Niche: Sport + Casual

Company Page: https://www.finishline.com

Affiliate Sign-Up Page: https://www.finishline.com/store/corporate/affiliateProgram.jsp

Commission Rates: Not disclosed

Cookie Duration: 30 days

2. Barker Shoes Affiliate Program

If your audience wants something more classy and formal, Barker is a 143-year-old English shoemaking company. Their premium products are hand-crafted using traditional artisan techniques.

Does your audience value the very best? Can they appreciate Barker’s high average order value (AOV) of over hundred and eighty-five dollars? If yes, this is right up your alley.

The affiliate program offers monthly payments and eight percent commissions on individual products. Barker also gives you free rein over the marketing, so you can promote them how you want.

Affiliate support is provided by Acceleration Partners, a dedicated affiliate management company, and ShareASale provides tracking tools.

They also regularly offer links with deals like 50% off, enticing even the thriftiest shoppers.

I heard that monthly newsletters are also provided to affiliates with offers, promotions, and everything they might want to stay updated with.

Niche: Premium Formal

Company Page: https://row.barkershoes.com

Affiliate Sign-Up Page: Click here to submit an application

Commission Rates: Up to 8%

Cookie Duration: 30 days

3. Maven Safety Shoes Affiliate Program

Safety shoes are part of their uniform for professionals in hazardous work environments, like construction and food production. Without them, they cannot work or earn money.

So people see these products as more of an investment than an expense.

This one might be perfect for you, if you make content aimed at any such professional field.

Maven is an American company dedicated to creating affordable safety shoes that are as durable, comfortable, and stylish as possible.

Comparing the look of their products to others in the market, they seem to take their mission seriously.

Their affiliate program is very attractive, with a generous ninety-day cookie duration, a hundred-dollar AOV, and a steady supply of promotional banners and coupons.

They also offer incentives to high-level affiliates, support from their affiliate team, and encourage influencer reviews for their products.

Niche: Professional Safety

Company Page: https://www.mavensafetyshoes.com

Affiliate Sign-Up Page: Click here to get started

Commission Rates: 15% commission

Cookie Duration: 90 days

4. Xero Shoes Affiliate Program

Xero Shoes have very unique products with interesting origins. Creator Steven Sashen made the prototype after thorough research into the benefits of walking barefoot.

Long story short: it’s really good for you! I don’t think that these shoes are the most attractive ones out there. I do think that as people get older, they start to value their health more than what others think.

Xeros give the feeling and the benefits of being barefoot while providing the protection and support of footwear. A great program for fitness or lifestyle-focused creators, as well as advocates of this brand.

About the affiliate program: you can sign up through their website, and you can also do so through Avanlink. (both links are below) The latter will come with better tracking options.

They also offer special consideration to their “Super Affiliates,” who consistently perform well. There are no barriers for their affiliates; anyone can join!

Based on what I saw, you get banners, training materials, and are also allowed to do pay-per-click (PPC) promotions.

Niche: Health, Comfort

Company Page: https://xeroshoes.com

Affiliate Sign-Up Page: https://xeroshoes.com/affiliate-signup

Affiliate Signup Page (AvantLink): Click here to join

Commission Rates: 10% recurring

Cookie Duration: 60 days

5. Shoes for Crews Affiliate Program

Here is another safety shoe brand especially built to grip the slippery floors of pro kitchens.

If you are a chef or food industry worker with an online presence, or a related content creator, definitely check this out.

Shoes for Crews has partnered with three affiliate networks for their affiliate program: Google Affiliate Network, Commission Junction, and Pepperjam. 

If you have trouble signing up in the link below, try these platforms and find all you need in one place.

Ten percent commissions are offered here with a cookie duration of forty-five days. Also, make use of their incentives that reward large sale volumes.

I suggest Commission Junction and Pepperjam for their affiliate marketing tools which can help optimize your campaigns.

Payments depend on the affiliate network chosen; the average order value is hundred and twenty-five dollars.

Niche: Safety (strong grip)

Company Page: https://www.shoesforcrews.com

Affiliate Sign-Up Page: https://www.ascendpartner.com/affiliate/registration

Commission Rates: 10% commission

Cookie Duration: 45 days

6. Lems Shoes Affiliate Program

I love hiking, and honestly, who doesn’t like a leisurely walk in nature? That’s why I like Lems. 

They make minimalistic shoes that feel natural and comfortable. In fact, they are supposed to be so comfortable that you forget you’re wearing them! 

The products are for hikers and the health-conscious who refuse to compromise on aesthetics.

They offer many attractive benefits in their affiliate program.

Like: an easy returns/exchange policy for customers, free domestic shipping of all orders, and an AOV of $130. These make it easier for you to sell their products.

While I could not find any mention of promo stuff, they are also partnered with Avanlink, which has many useful tools.

Niche: Health, Hiking, Comfort

Company Page: https://www.lemsshoes.com

Affiliate Sign-Up Page: Click here to join

Commission Rates: 8% compensation

Cookie Duration: 45 day

7. TOMS Affiliate Program

If you are a moral person who wishes to positively impact the world through every aspect of your life, you will like what TOMS is doing.

TOMS is a very progressive and liberal organization. They pride themselves on their ever-present ethical practices.

Anti-racist, environmentally friendly, and committed to supporting local communities across America, this company cares about its impact.

If you are a big believer in these values, chances are, so is your audience. Promote their products at the end of your next video criticizing capitalism; you might just be surprised.

The carrot of idealism is so much sweeter after the harsh stick of reality.

I couldn’t really find a bunch of crucial information, like the cookie duration. If you like the style of this company, sign up through the link below to find out more.

Niche: Sustainable, Environmental-friendly

Company Page: https://www.toms.com

Affiliate Sign-Up Page: https://www.toms.com/us/affiliate-program.html

Commission Rates: 8% on valid sales

Cookie Duration: not disclosed

8. Clarks USA Affiliate Program

Clarks has a 200-year-old history of making casual footwear. Their lightweight, comfortable, and stylish products are both stylish and sensible.

Making everything from flip-flops and sandals to shoes; it will appeal to a vast amount of people for domestic use.

The affiliate program offers you graphics and text as promotional material. The affiliate network for this one is Pepperjam, where you can get training if required.

Unfortunately, they have a 60-day validation period, meaning funds get transferred to your accounts only if the customer does not return or refund their sale within sixty days.

Niche: Comfort

Company Page: https://www.clarksusa.com

Affiliate Sign-Up Page: https://www.ascendpartner.com/affiliate

Commission Rates: 7% upon joining

Cookie Duration: 30 days

9. On Running Affiliate Program

If you have an audience interested in running and want to offer them a very high-end product, check this out.

On Running is a Swiss company that makes especially lightweight products using the latest technology. This brand genuinely portrays a passion for sports as a field for outstanding human achievement.

Use this brand to convey your passion for sports and connect more deeply with your audience.

Their affiliate program offers a whole bunch of promo support. They also offer free returns and delivery with an average 1.5% conversion rate. 

AOV is high at $130. The affiliate support team will train you about the best practices, solid advice, and active communication.

So, you will be properly set up with everything you need!

Niche: Sports, Lightweight, Running

Company Page: https://www.on-running.com

Affiliate Sign-Up Page: https://www.avantlink.com/programs/14359

Commission Rates: 10% commission

Cookie Duration: 30 days

10. Saucony Affiliate Program

Saucony is an American sportswear brand with a dedicated focus on running apparel. While they have high-quality running shoes, they also cater to other sports, and even casual needs.

Their affiliate program offers a full product data feed and regular promotions. It also permits all marketing techniques except for PPC and TM bidding.

Saucony’s catalog has an average order value of hundred and thirty-five dollars. Oh, and all the affiliate links provide a three percent discount, by the way. 

Let’s not forget their thirty-day validation period, either. Otherwise, you might be frustrated while waiting for your payouts.

This time Rakuten is the official affiliate network. Consider this if your audience wants American-made, high-end running apparel.

Niche: Running, Sports

Company Page: https://www.saucony.com

Affiliate Sign-Up Page: Click here to join

Commission Rates: Competitive baseline structure starting at 4%

Cookie Duration: 30 days

11. Vans.com Affiliate Program

If you are into the coolest things like skateboarding, BMX, and counterculture, this is a no-brainer.

Vans is one of the most renowned brands on this list. It started in California, by making shoes and related apparel for skateboarding. Cool is in Vans’s DNA.

Since we all know about Vans, let’s look at the affiliate program. They value passion, creativity, individuality, and self-expression above all else in their affiliates.

Since they operate on 4 different continents across the globe, commission rates will depend on location. The average order will cost around a hundred and ten dollars.

Banners, links, and a full product feed will be shared + coupons (in some locations) that give a five percent commission.

You’re allowed to use all promotional methods except for PPC.

Their website is mobile-optimized and their products are easy to sell. Not just skateboarders and bike riders, but anyone who values self-expression and style would love Vans products.

Join their affiliate program through Rakuten and find out the exact details of what this affiliate program offers in your location.

Niche: Action Sports, Youth Culture

Company Page: https://www.vans.com

Affiliate Sign-Up Page: https://www.vans.com/en-us/company/affiliate-program

Commission Rates: 6-10% (5% in the US)

Cookie Duration: 30 days

12. New Balance Affiliate Program

Like Vans, this one had humble beginnings and has become one of the world’s top brands. It is a company that believes sports can empower people.

That isn’t just lip service, by the way; New Balance is against celebrity endorsements and instead gives the spotlight to lesser-known athletes.

I felt they are advocating responsibility, positive change in all their communities, and high-quality leadership.

Some things to note about their affiliate program: AOV of $120+, an average earning per click(EPC) of $.40, and their products are available exclusively in the US.

Monthly newsletters, product data feeds, and promotional material are provided. As well as a dedicated affiliate marketing team.

While the baseline commission is less here, the company offers vouchers and flexible support to its affiliates and values long-term relationships.

If you are a high-minded person, you might prefer this program.

Niche: Sports

Company Page: https://www.newbalance.com

Affiliate Sign-Up Page: https://www.newbalance.com/affiliate

Commission Rates: Starting at 2-5% (increased based on performance)

Cookie Duration: 30 days

13. Vasque Affiliate Program

Did you notice that many American brands are leading in this market?

Vasque is a dedicated hiking brand that started in Minnesota in 1964. The brand has been inseparable from getting outside in nature for almost six decades.

Everything needed for an ideal hiking experience, you can find here. From what I can tell, their products are meant to be comfortable, durable, and highly functional.

The affiliate program has a solid 10% commission rate and exclusive access to offers. Also, the typical order costs around hundred and fifty dollars. 

Put those two together, and you’re looking at an expected profit of fifteen dollars per sale! And don’t worry about the promotional stuff, Vasque will hook you up.

So what are you waiting for? Sign up for this one immediately through the link below! (before it changes or goes away)

Niche: Hiking

Company Page: https://www.vasque.com

Affiliate Sign-Up Page: Click here to join

Commission Rates: 10% commission

Cookie Duration: 30 days

14. Zappos.com Affiliate Program

Zappos could be a good option for dance-related communities interested in fashion. 

It’s an online retail store with over 1500 brands like Crocs, Adidas, The North Face, Steve Madden, and more. It is a progressive company that takes care of its employees.

I found that Zappos is a bit hush-hush about its affiliate program. At least I know that CJ affiliate is managing it.

The thing is, I found different platforms with different rates for this one. Skimlinks mentioned a ten percent earning rate, while Affiliate by Conversant said it was seven percent.

It’s best to sign up through the link below and reach out for further queries. Oh, and remember that Zappos only ships within the US! 

Niche: Fashion & Clothing

Company Page: https://www.zappos.com

Affiliate Sign-Up Page: https://www.zappos.com/associates-program

Commission Rates: 6-10% on all sales

Cookie Duration: 14-30 days

15. PUMA Affiliate Program

I think this company needs no introduction beyond “PUMA is an iconic sports brand on par with Nike and Reebok.” But you knew that already. 

Did you know they do customized affiliate programs, like fitness wear or football? Here is everything else we know about the affiliate program:

PUMA looks for affiliates that provide their audiences the highest value, and offers competitive incentive-based commission structures.

We have another one tied to CJ Affiliate, which provides affiliate tools and tracking options.

As you can guess by now, this one also depends on your location as an MNC is providing it. The AOV is over $115 and coupons + promotions are frequent.

All promotional material and marketing training will also be given. Remember that affiliate programs by leading companies have brand recognition as a given.

Niche: Sports

Company Page: https://us.puma.com

Affiliate Sign-Up Page: https://us.puma.com/us/en/help/affiliates

Commission Rates: 5-10% payout

Cookie Duration: 14-30 days

16. Chamaripa Shoes Affiliate Program

This one is for people that know the importance of presenting yourself well, with a special focus on height.

Chamaripa makes height-increasing shoes that are covert, subtle, and comfortable. Primarily for men, they also have some options for women.

Their products are good-looking, and the average order is above hundred and fifty dollars. A very small niche with a high-profit margin.

This affiliate program offers monthly newsletters with a fully-fledged pool of promo assets. Everything you need to get started!

Also, they provide free shipping to over 20 countries! It is one of your best options if you can sell these to your audience.

Niche: Elevator Shoes (Height increasing)

Company Page: https://www.chamaripashoes.com

Affiliate Sign-Up Page: Click here to join

Commission Rates: 10-20% commission

Cookie Duration: 60 days

17. Dream Pair Shoes Affiliate Program

Finally, a good option for women!

Dream Pairs is a fairly new brand established in 2009. It was created to make a catalog with every woman’s dream shoes.

They also value passionate people with individuality and self-expression for their affiliates. Where have we heard that before?

The shoes were made to be stylish, comfortable, and affordable. Unlike most companies that claim affordable prices, this one is true to its word.

I mean, the average sale would only cost around thirty-five dollars. That’s the lowest on this list!

Even though it’s limited to the US, I think it’s a great option. They will provide coupons, deals, text links, data feeds, etc.

You will also receive support from a dedicated account manager.

All you need is an online presence, and you are good to go!

Niche: Fashion, Women & Children, Footwear

Company Page: https://www.dreampairshoes.com

Affiliate Sign-Up Page: https://www.dreampairshoes.com/pages/affiliate

Commission Rates: 15-20% cut on all sales

Cookie Duration: 60 days

In Conclusion

My biggest takeaway from that is: the smaller the niche, the bigger the margins.

Finding people interested in height-increasing or anti-slip shoes online could be more challenging, but it is also equally profitable. 

Alternatively, retail stores and PUMA have something for everyone, with smaller margins.

Keep your audience in mind when picking an affiliate program! 

That being said, nothing stops you from taking up most, if not all, of these programs if your focus is to sell shoes specifically.

Either way, these opportunities are very promising.

Anirudh Gitai

Writer from the heart – whether it is affiliate marketing or fiction – and a proud member of Shivansh’s team! Big fan of combat sports, reading non-fiction, and watching the best of everything from anime and movies to TV and video games.