21 Best Alcohol Affiliate Programs (Huge Commissions)

Life is hard, and everyone has their own struggles. All work and no play makes people feel dull, so it’s crucial to blow off some steam.

Luckily, there are many socially acceptable ways to do it. And alcohol is one of the most popular of them all. The industry is expected to have a market value of 1.75 trillion dollars in the US by 2024.

After all, nothing beats a beer with a friend. If you have a food and drinks blog and you aren’t able to monetize it the way you want, you have come to the right place.

With that being said, in this post, I’m going to share with you the best alcohol affiliate programs you surely want to check out to generate more revenue through affiliate marketing.

Now, let’s get right into our luxury car of alcohol affiliate programs and go through the important details you need to know.

Best Alcohol Affiliate Programs

1. Drizly Affiliate Program
2. Craft Beer Club Affiliate Program
3. The California Wine Club Affiliate Program
4. Saucey Affiliate Program
5. TheDrinkShop.com Affiliate Program
6. 1-877-SPIRITS Affiliate Program
7. LIQUORexam Affiliate Program
8. Wine Express Affiliate Program
9. PourMore Affiliate Program
10. Wine.com Affiliate Program
11. Free Spirits Affiliate Program
12. The Bro Basket Affiliate Program
13. Plonk Wine Club Affiliate Program
14. Proof No More Affiliate Program
15. Cellars Affiliate Program
16. Homewetbar.com Affiliate Program
17. The Whiskey Barrel Affiliate Program
18. Bar Products Affiliate Program
19. Wine Enthusiast Affiliate Program
20. Drug Testing Ace Affiliate Program
21. DrinkWell Affiliate Program

1. Drizly Affiliate Program

Drizly is the first company we have on our list. I’ve also talked about them in my food-delivery app affiliate programs listicle.

So, you won’t be surprised to know that Drizly delivers your favorite happiness-inducing beverages right to your door. Which is great because buying yourself can be such a chore.

It’s based in Boston and started in 2012, but today, it provides its services in over 1500 cities across 31 states! 

Their affiliate program offers a smaller commission since the products change hands many times. Partners receive all the necessary promotional material and support from a dedicated affiliate management team.

• Pros: A convenient delivery service for impromptu stay-at-home plans.
• Cons: The commission rate is quite low.

Official website: https://drizly.com

Affiliate Signup Page: Click here to get started

Commission Rates: 3% commission per sale

Cookie Duration: 30 days

2. Craft Beer Club Affiliate Program

Beer is one of the most accessible alcoholic beverages. It never hurts to have a few in the fridge. But why settle for the same old brands when there is a whole world of flavors to explore? 

Craft Beer Club offers various kinds of beers produced by small independent craft brewers. As great and unique craft beers can be, there are always winners and losers. 

That’s why these guys try out everything and send their clients the best. They offer multiple subscription plans that send 12 or 24 monthly beers according to your needs. Check out the website for more on that. 

Their affiliate program is on two affiliate networks, which you can access through the link below. They have an AOV of $190 and an average conversion rate of 7%. 

• Pros: A varied selection of premium craft beers with affordable subscription plans. A good conversion rate and AOV. Many positive reviews.
• Cons: The commission rate is a bit low, and the attribution period has not been mentioned.

Official Website: https://craftbeerclub.com

Affiliate Signup Page: Click to join

Commission Rates: 5%

Cookie Duration: Not disclosed

3. The California Wine Club Affiliate Program

The California Wine Club has been on a mission to assist artisan wineries in sharing their handcrafted wines for over 30 years already.

Despite the name, your referrals can find all kinds of wines across the country, including international, luxury, and affordable options. 

According to its website, the company follows a wine-of-the-month model. In this, they curate a selection for each month in different categories for their members. Visitors can also buy wine and gifts individually.

This one can be managed through ShareASale and comes with dedicated affiliate managers, monthly sales incentives, and product review opportunities. After all, it must be hard to rate all those wines by themself.

• Pros: Good commissions with potential for even more earnings for VIP-tier and $2 two-tier bonuses. A comfortable attribution window.
• Cons: This is not a customizable subscription service. The company’s experts curate a monthly selection at their discretion.

Official Website: https://www.cawineclub.com

Affiliate Signup Page: Click here to join

Commission Rates: 15% 

Cookie Duration: 90 days

4. Saucey Affiliate Program

Here’s another alcohol delivery service for your followers. This one is based in LA, started in 2014, and is still growing. 

Saucy has been featured in Forbes and offers wine, beer, whiskey, vodka, tobacco products, and tequila to people in over 12 major cities. All that within 30 mins or less.

That means your referrals can order their drinks along with a pizza from their local pizzeria and have both arrive at the same time for a full-on party. 

Did I mention that they have 4.9 stars on the App Store? Pretty impressive!

Once again, since the delivery apps don’t have huge margins, their affiliate program isn’t exactly the most lucrative either. Still, their landing pages have a good conversion rate, and the AOV is around $56.

• Pros: A high-converting and well-rated app on both Android and iOS. Available in multiple major cities. A standard tracking period.
• Cons: The affiliate pages have not been updated in quite some time, which reflects poorly on their affiliate program management. Less earning potential.

Official Website: https://saucey.com

Affiliate Signup Page: Click here to join

Commission Rates: 4%

Cookie Duration: 30 days

5. Masters of Malt Affiliate Program

Masters of Malt is a massive online alcohol shop that’s based in the UK and delivers to dozens of countries worldwide. The website has beverages from all over the world.

From Japanese whiskies, Glenfiddich, and Jack Daniels to Vodka, Gin, and Rum, you name it, they’ve got it. They also have a respectable 4.8-star rating on Trustpilot, with more than 33,000 reviews.

Customers can also order soda, juice, tonics, glassware, merch, and gifts for their friends and family. Check them out for yourself through the link below.

The UK affiliate program is managed through Affiliate Future. There is also one hosted on Commission Factory for the Asia Pacific region. You can reach out to them for any other location.

• Pros: A massive online store with international products being delivered to multiple countries. A reliable and trustworthy platform.
• Cons: The commission rate is pretty basic, although this seems to be the norm in this niche. No info on the attribution period.

Official Website: https://www.masterofmalt.com/

Affiliate Signup Page: Click here to join

Commission Rates: 5%

Cookie Duration: Not disclosed

6. 1-887-SPIRITS Affiliate Program

There is a beverage for every occasion out there. Fine ones like Champagne are especially tied to celebration. And these guys have been dealing in the finest of all for more than thirty years.

1-877-SPIRITS.COM might not have the best name on this list, but it’s a premier global concierge service for the fanciest gifts in the world.

The website offers Champagne, liquor, wine, gourmet gift baskets, personalized gifts, and gift-of-the-month clubs. 

There’s something for every occasion, and nothing says congratulations like a basket full of international goodies shipped from another country. The company is perfect for high-end clientele that demand the very best.

Unfortunately, the affiliate program sign-up can only be done through reaching out to them by mail, and they haven’t shared any info on it. While this is not unusual for global luxury products, there isn’t much to make a judgment.

• Pros: Exquisite gifts with high prices. Multi-national deliveries and a good website.
• Cons: No information about the affiliate program until you sign up.

Official Website: https://www.1-877-spirits.com

Affiliate Signup Page: Click to get started

Commission Rates: Sign up to find out

Cookie Duration: N/A

7. LIQUORexam Affiliate Program

I’m sure you can imagine how much money there is in and around alcohol. Then you should also recognize that your followers might recognize the earning potential, too. 

LIQUORexam.com teaches interested individuals, business owners, and entrepreneurs how to start an alcohol business legally, profitably, and responsibly in the United States.

Their training courses start at $5.95 and are approved in the various states listed on the site. People can take an exam after completion and get certification. 

The affiliate program offers decent commission and tracking capabilities. They also give you copy for email marketing campaigns, other than text and banner links. It’s hosted in-house, and payments will be made via PayPal.

• Pros: Digital courses for alcohol serving and retail certification in various US states. Decent commissions. 
• Cons: Courses are for employee training and not liquor sales licenses. The program is managed in-house, and the courses are very affordable.

Official Website: https://liquorexam.com

Affiliate Signup Page: https://liquorexam.com/cms/referral-affiliate

Commission Rates: 25%

Cookie Duration: Not mentioned

8. WineExpress Affiliate Program

WineExpress is a wine delivery service that sells premium wine, wine gifts, and gift baskets. They have all kinds of wine, including red, white, sparkling, rose, and dessert wines.

The store has both new and old-world wines from the United States, France, Spain, Italy, Australia, and Argentina. Visitors can also subscribe to wine clubs.

WineExpress’s affiliate program offers competitive commissions and all the promo stuff like text links, banners, tracking IDs, and creatives once affiliates are accepted.

Their affiliate program is managed by Impact Radius, and payments are made monthly. Click the navigation links down below to learn more.

• Pros: One of the better commission rates for actual alcoholic beverages. A good option for connoisseurs and fine diners.
• Cons: No delivery in at least 12 US states due to legal barriers. 

Official Website: https://www.wineexpress.com

Affiliate Signup Page: https://www.wineexpress.com/affiliate-program

Commission Rates: 6% for sales + $10 for Wine Clubs

Cookie Duration: 30 days

9. Pourmore Affiliate Program

With PourMore, customers just need to select their club, choose how often they want to receive their spirits, and then enjoy the drinks.

Their clubs include ones dedicated to exploring wine, liquor, rum, tequila, rose, whiskey, and more.

We’ve seen a lot of clubs on this list, but these are the only guys that offer them all in one place.

As a partner, you will earn anywhere from five to ten percent commission based on your sales volume…purchased within thirty days after clicking your unique link.

The affiliate program is managed on Refersion, and the team will be ready to provide you with everything you need.

• Pros: A customizable subscription service for people who like to explore new tastes. 
• Cons: Shipping is unavailable in the following states: UT, MS, AL, MA, TN, HI, MI, & SD.

Official Website: https://pourmore.com

Affiliate Signup Page: Click here to join

Commission Rates: 5-10%

Cookie Duration: 30 days

10. Wine.com Affiliate Program

I guess people really love wine because here we have another great website known for its high-quality wines and affordable pricing. 

Wine.com has been around since 1998, and its headquarters are based in Los Altos, California, United States.

The website is pretty awesome and well-optimized to get maximum conversions. From Pinot Noir to Chardonnay, people can buy everything wine-related from Wine.com or their mobile application.

The Wine.com affiliate program is managed on the Rakuten affiliate network and used to pay five percent commissions with a referral window of just fifteen days. They’ve since removed the info, so the numbers might have been changed.

• Pros: A good-looking website with all things related to wine.
• Cons: No verifiable info on the affiliate program, but the older referral window was pretty tight.

Official Website: https://wine.com

Affiliate Signup Page: Click here to join

Commission Rates: Unknown

Cookie Duration: Not mentioned

11. Juicefly Affiliate Program

This one’s especially for the folks in LA, the city of angels. Juicefly is not your typical liquor store. They offer a hand-picked selection of smokes and beverages for in-store visitors or delivery orders only in LA.

The company is committed to combining passion and service with a neighborhood shop. It aims to bring more appreciation to unique brands with good-quality products by collaborating with connoisseurs to keep the catalogs up to date.

Other than highlighting new brands, they offer quick deliveries of less than one hour throughout LA and excellent customer service.

Juicevly’s affiliate program is hosted on Refersion and gives you a standard set of features that you would expect. Payments are made through PayPal

• Pros: A great liquor and smoke delivery option for the LA audience with both traditional and unique brands. 
• Cons: Commissions are only earned on the first orders by referrals. Only available in Los Angeles.

Official Website: https://juicefly.com/

Affiliate Signup Page: Click Here

Commission Rates: 10%

Cookie Duration: 30 days

12. The Bro Basket Affiliate Program

The Bro Basket is one of the best places to buy liquor gift baskets, although they also have boozeless options. 

The baskets start at under fifty dollars, and thousands of customers have been buying them regularly for their friends and loved ones since their start in 2013.

People can buy baskets with craft beer, snacks, fancy cheeses, whiskey, glasses, tequila, gins, rums, and various samples. If your referrals want something else, browse their official website and see for yourself.

Their affiliate program pays great commissions with an AOV of $150, and affiliates need to sign up through ShareASale before they can start promoting.

• Pros: Great gifting options for a wide range of budgets. One of the best commissions thus far on the list.
• Cons: The products in the baskets are more accessible rather than exotic. Great for playing it safe but not the best for people with exquisite tastes.

Official Website: https://www.thebrobasket.com

Affiliate Signup Page: https://www.thebrobasket.com/affiliates

Commission Rates: 8-12%

Cookie Duration: 30 days

13. Plonk Wine Club Affiliate Program

With a fun name, this wine club has a unique and intriguing focus on organic wines. Plonk gives the spotlight to international wines that are hidden gems, biodynamic, and small-production.

Their website is easy on the eyes, and their subscription service ranges from $110 to $330 per month. Your referrals can also buy individual bottles to test the waters before signing on.

It always helps to have something that sets you apart, and these wines make me want to try them. The company is the brainchild of Etty Klien, a prominent certified food and wine expert from LA.

Plonk values its affiliates and is willing to raise the commissions for high-performing partners. This affiliate program definitely deserves consideration.

• Pros: An awesome website with intriguing products backed by a prominent wine expert. Great commissions and high earning potential.
• Cons: Missing info on attribution window. Otherwise a great option.

Official Website: https://www.plonkwineclub.com

Affiliate Signup Page: Click Here

Commission Rates: 10% for sales, 15% for subs

Cookie Duration: Not disclosed

14. ProofNoMore Affiliate Program

I was hesitant to add a non-alcoholic company to this list, but then I tried to get some perspective. People who enjoy alcohol get used to it and crave a good drink even without wanting to get drunk.

ProofNoMore is the perfect place to get crisp, refreshing, and ambrosiac coolers for good times without hangovers. They deliver throughout the US and offer your followers new drinks for the sober ones at parties.

The company was started by two friends who wanted to bring the many European craft NA options to American shores. Their store hits all the notes: sweet, tangy, earthy, bitter, or tart. There’s something for everyone.

You can sign up for the affiliate program through ShareASale and start promoting non-alcoholic beverages from around the world.

• Pros: Zero-alcohol beers, wines, coolers, spirits, and subscription boxes for sober social situations or refreshments. The fun feeling of drinking without getting drunk. A good referral window.
• Cons: There is very little information about the affiliate program’s details. Affiliate support, promo materials, recurring commissions, etc., have not been mentioned.

Official Website: https://proofnomore.com/

Affiliate Signup Page: Click Here

Commission Rates: 10%

Cookie Duration: 90 days

15. Cellars Wine Club Affiliate Program

Cellars Wine Club is another popular wine subscription box company. Their 26 years of experience and personalized service are what sets them apart. 

Members can get access to personal wine consultants who can answer all their queries, and the website features a ton of helpful guides and content written by professional wine tasters, aka sommeliers.

I find the website to be elegant and minimalistic, very much on-brand for a classy company and a connoisseur clientele.  

One of the coolest things about the affiliate program is that it offers daily payouts. (more daily paying ones in the link.) 

The program also features bonuses, a $192 AOV, and an acceptable conversion rate of 4.7%. This one is hosted on ShareASale.

• Pros: A very attractive affiliate program with a high AOV and daily payouts. Access to an online wine-loving community for your referrals.
• Cons: While the company has an A+ rating from BBB, they seem a bit generic compared to clubs like Plonk on #13.

Official Website: https://www.cellarswineclub.com

Affiliate Signup Page: https://www.cellarswineclub.com/affiliates.aspx

Commission Rates: 10% 

Cookie Duration: 90 days

16. Homewetbar.com Affiliate Program

Going out with loved ones for a drink is great, but there’s also great joy in the privacy of your home. If your audience can appreciate good-quality hard liquor, they will also need a nice set-up at home. 

Home Wet Bar is a great option to hook them up. They offer awesome personalized gifts that are made by real American people, and the company also gives back to the community and supports the military.

Their kits and gifts include things like whiskey stones that replace ice cubes, glasses, decanters, and much more. Just take a look at the screenshot; isn’t it crazy?

This affiliate program offers you an updated product feed for your web pages, an AOV of over $110, and various eye-catching banners and links. The products will attract people just by right of their novelty. 

• Pros: Intriguing products, decent commissions, and bonuses for affiliates. 
• Cons: The website itself doesn’t have a lot of reviews to go off. They could really use some promotion.

Official Website: https://www.homewetbar.com

Affiliate Signup Page: https://www.homewetbar.com/affiliate-signup

Commission Rates: 10%

Cookie Duration: 30 days

17. The Whiskey Barrel Affiliate Program

The Whiskey Barrel is not your regular online alcohol store. It’s a prestigious company that’s fit for royalty, literally. 

That’s because it’s a Queen’s Award-winning online Scotch retailer with customers in over 50 countries and a premium catalog of strictly the finest liquors known to man.

Did I mention they are based in Scotland? Kind of noteworthy for a Scotch bottling and retail company. They also offer other liquors like Rum, and their bottles sell for up to thousands of dollars! (£30,000 to be precise)

They only sell premium whiskey bottles from some of the top alcohol brands on the planet. Their whiskeys and drinks range from a couple of tens of dollars to all the way up to thousands of dollars (seriously).

You can find this one on Awin (sign-up page linked below). They offer you access to review samples and regularly update all their affiliates on offers and new releases. 

• Pros: Worldwide shipping, premium products, and a prestigious brand. A considerable AOV and a standard attribution period through Awin.
• Cons: Expensive products with little to no reviews. It might be difficult to get conversions.

Official Website: https://www.thewhiskybarrel.com

Affiliate Signup Page: Click here to join

Commission Rates: 5%

Cookie Duration: 30 days

18. Bar Products Affiliate Program

This website has such a massive selection of bar supplies that it reminds me of Amazon. Bar Products sells anything and everything a bar owner needs to build the best party place or hangout spot in town.

They have everything from aprons, glassware, and kits to bar stools, handles, and lights. They even have those swinging ring shot games and plenty of options for home bars.

Pretty much an A to Z selection of all things bartending, and a lot of it is made in the US and customizable! 

Also, like Amazon, their affiliate program offers minimal commissions within a tight referral window. Except they don’t seem to offer different rates based on categories. The program is managed through Shopify.

• Pros: A massive selection of tools, equipment, and supplies for setting up a bar. Various categories of products with the same commission rate.
• Cons: A tight referral window of just three days. It’s better to be transparent with your referrals about this part.

Official Website: https://barproducts.com

Affiliate Signup Page: Click here to join

Commission Rates: 5%

Cookie Duration: 3 days

19. Wine Enthusiast Affiliate Program

We’ve seen many people selling wines, but these guys supply everything else needed to enjoy it. Wine Enthusiast is a family business that started in 1979 and took orders by mail before extending into a full-on media company.

Visitors can buy all kinds of equipment, like wine coolers, racks, decanters, cheese boards, knives, and coasters, from their website.

There is also a big community of wine lovers connected to the online platform today. Your referrals can find tons of blogs and a presence on every social media platform. 

Affiliates can benefit from their high AOV of over $150, although some of their custom wine coolers can cost upwards of thousands of dollars. The commissions are a bit less, but the high prices should make up for it.

• Pros: Expensive products like wine coolers, racks, and custom cellars. A ton of useful resources for and by a community of wine lovers, including thousands of wine reviews. 
• Cons: There are no separate commission rates for different product categories. Three percent for both a $4,699 wine cooler and a $20 corkscrew isn’t ideal. The referral window is also a bit short for expensive products.

Official Website: https://www.wineenthusiast.com

Affiliate Signup Page: Click here to join

Commission Rates: 3% commission

Cookie Duration: 30 days

20. Drug Testing Ace Affiliate Program

Let’s not forget that there is a dark side to alcohol as well. It can hinder physical ability and judgment and lead to addiction or even death. 

That’s why this website can be a lifesaver for employers in the US. Prevention is better than cure, and it’s important to hold people accountable in professional environments.

Drug Testing Ace offers alcohol screening services for companies to ensure the people working for them are in good health. They also offer training, instant testing kits, and other things related to living responsibly.

The company’s affiliate program is there to spread its services and initiate difficult conversations for the greater good. Commissions are based on total sales generated.

Check out their affiliate page below for more details.

• Pros: Products ranging from $100 to $5000 for business and corporate audiences. Important for balancing out the conversation around alcohol. Sales assistance is provided for free. 
• Cons: The affiliate program follows a level structure, and requirements for higher levels are quite demanding.

Official Website: https://drugtestingace.com/

Affiliate Signup Page: Click Here

Commission Rates: 5-10% depending on sales

Cookie Duration: Unknown

21. DrinkWell Affiliate Program

DrinkWell is an English brand that makes low-cal and sugar-free alcoholic beverages that are slightly healthier than traditional options. 

Europe is the birthplace of most alcoholic beverages, so it only makes sense that they are ahead of the curve. Health concerns are growing worldwide, and as any diabetic can tell you, alcohol has a high glycemic index. 

Your referrals can buy organic, keto, vegan, and gluten-free wines, beers, liquors, mixers, and accessories on this website. They also have a wine club.

DrinkWell’s affiliate program is hosted on Awin and offers up to fifteen percent commissions on sales by new customers. You can also earn six percent from returning ones. 

You will also be provided with various types of marketing support, including email marketing campaign features, blog features, and brand samples.

• Pros: A great company for the increasingly health-conscious drinker. Decent commissions for this category.
• Cons: As far as I can tell, they only deliver in the UK and surrounding regions, even though there is an excellent market for these products worldwide.

Official Website: https://drinkwelluk.com/

Affiliate Signup Page: https://drinkwelluk.com/pages/affiliates-scheme

Commission Rates: 10-15% for new, 6% for returning

Cookie Duration: 30 days

In Conclusion

I think those were some great options in the niche of alcoholic beverages. So many companies are selling their products online; no wonder they are looking for promoters. 

If you are planning to start a blog on drinks or alcohol or you already have one, a recommendation can go a long way to making sales. Don’t doubt your ability to make money with these great opportunities.

I suggest promoting a few basic options for most people, like a delivery app or an affordable gift basket, and mixing it up with more expensive brands, like The Whiskey Barrel on #17.

By building your authority and gaining people’s trust, you can eventually start making a ton of money through commissions. Before you know it, your side hustle will be a full-time business. All the best on your journey!

[FAQs] Frequently Asked Questions