8 Marketo Alternatives They Don’t Want You To Know (2024)

Marketo is genuinely a good marketing automation, email marketing, lead management, and revenue attribution platform that is used by hundreds of thousands of customers for better business and marketing.

The platform is currently used by some of the biggest brands on the planet including Samsung, Panasonic, Citrix, and many others. But there are always some better options you surely want to be checking out for.

With that being said, in this post, I’m going to share with you the 8 best Marketo alternatives to help you decide the right solution for your online business or marketing.

So, without any further ado, let’s jump right into our pool of Marketo alternatives real quick.

1. HubSpot

Marketo Alternatives

The first option we have on our list of Marketo alternatives is HubSpot. HubSpot is one of the best inbound marketing software in the industry that offers tons of solutions to big and small online businesses such as landing pages, marketing automation, CRM (customer-relationship-management), sales, and many others.

HubSpot is an American company and they have hundreds of thousands of customers all across the globe who are growing their businesses to the next level by using their affordable and fast services/solutions.

Their pricing is meant for both small and big businesses and also, they encourage beginners to use their platform completely free. Interested individuals can visit their official website by clicking the navigation link down below.

Official Website: https://hubspot.com/

Pricing: Starts at $45 per month

Free Trial: Forever free plan

2. Mailchimp

Marketo Alternatives

The second Marketo alternative we have is Mailchimp. Mailchimp is an extremely popular as well as affordable marketing platform that has been around on the web since 2001. They help businesses with websites, landing pages, signup forms, marketing automation, email marketing, and designing.

Mailchimp helps all kinds of businesses and business owners such as bloggers, marketers, publishers, e-commerce store owners, etc. Their services/solutions are priced at low prices and they also offer a forever free plan that customers can take advantage of.

Official Website: https://mailchimp.com/

Pricing: Starts at $10.53 per month

Free Trial: Forever free plan

3. Keap

Marketo Alternatives: Keap

If you are a regular reader of my blog, you know that I have talked about Keap a lot of times in my previous articles. Keap is an all-in-one marketing platform that allows individuals/business people with sales pipeline, CRM, appointment booking, marketing automation, email marketing, sending and receiving payments, etc.

For businesses that are looking to control everything under a single dashboard, Keap is a fantastic platform to go after. They have been recognized as the best CRM by Business News Daily.

Talking about the pricing, it starts at $56 per month but you will never need another marketing tool ever again if you signup for Keap. To learn more, visit their official website.

Official Website: https://keap.com/

Pricing: Starts at $56 per month

Free Trial: 14 day free trial

4. EngageBay


EngageBay is another Marketo alternative that provides various growth solutions such as email marketing, marketing automation, landing pages, web forms, free CRM, sales CRM, appointment booking software for businesses to connect with their prospects effectively, push notifications, contact management software, live chat software, and so much more.

By the time I’m writing this listicle, the platform has surpassed over 28,000 customers who are taking advantage of their services every single day. Interested readers can learn more about their platform by visiting the official EngageBay website.

Official Website: https://www.engagebay.com/

Pricing: Starts at $8.99 per user (monthly)

Free Trial: Forever free plan

5. Sendinblue

Best Marketo Alternatives: Sendinblue

Sendinblue is one of my favorite all-in-one marketing tools out there on the web that helps marketers/businesses with landing pages, signup forms, SMS marketing, email marketing, Customer Relationship Management (CRM), segmentation, marketing automation, social ads creation, etc.

Sendinblue is extremely popular among bloggers and online marketers for the wide variety of features it provides at affordable prices. You can get started with Sendinblue by navigating to their official website which is linked down below.

Official Website: https://www.sendinblue.com/

Pricing: $25 per month

Free Trial: Forever free plan

6. Wishpond


Wishpond helps individuals and online businesses create high-converting landing pages, stunning signup forms, popups, do marketing automation, run contests and promos, and email marketing.

The platform is trusted by some of the biggest brands on the planet including Sony, CBS, Panasonic, Walmart, and the list goes on and on. The reason why I’ve included Wishpond on our list of Marketo alternatives is because of the speed of the tool as well as the affordable pricing.

Official Website: https://www.wishpond.com/

Pricing: Starts at $49 per month

Free Trial: 14 day free trial

7. Freshworks


Freshworks has been around in the online industry for a while now. The company was founded back in the year 2010 and since then, they have been popular for their quality CRM, live chat, helpdesk, HR management, and IT service management solutions.

As of now, they have over 40,000 active customers all across the world using their services to improve their businesses and grow them to the next level. Since they provide a forever free plan, interested individuals can feel free to visit their official website and give it a try for the better.

Official Website: https://www.freshworks.com/

Pricing: Starts at $29 per month

Free Trial: Forever free plan

8. Constant Contact

Marketo Alternatives: Constant Contact

The last option we have on our list of Marketo alternatives is Constant Contact – yes, the same tool that has been extremely popular for email marketing for years. They are not just an email marketing platform anymore. Constant Contact now helps businesses/individuals set up websites, create landing pages, signup forms, email marketing, and automation, social media marketing, designing, and much much more.

The reason why I love the platform so much is because of the 60-day free trial they provide here in the United States. And if you see this from an aspect of setting up a blog, you should be able to start earning a decent amount of money in two months to switch to their paid plans.

Get access to their 60 day free trial by visiting their official website linked down below.

Official Website: https://www.constantcontact.com/

Pricing: Starts at $20 per month

Free Trial: 30 day free trial (60 days in the US)

This was my list of the best Marketo alternatives you definitely want to check out before making a decision for your marketing and growth solutions.

If you have any questions or suggestions, feel free to jump into the comments section down below and let me know what you think.

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